Dec 6, 2018

Dow Jones is launching luxury glossies even though print is pooped

After launching new Mansion Global and Penta products this year, publisher Mae Cheng tells Campaign Asia-Pacific what's working in the world of glossy magazines.

Nov 9, 2017

Thai developer buys stake in Monocle

Sansiri takes minority stake in UK-based media firm to help its marketing efforts internationally.

Jan 7, 2015

The agency refining Cathay Pacific's branding, from physical to digital

HONG KONG – From lounge to in-flight service, Eight Partnership recently worked to breathe fresh life into Cathay Pacific’s customer-facing elements. Chris Fjelddahl, co-founder of Eight, talks to Campaign Asia-Pacific about the firm’s calling in property asset branding and why brands should pay more attention to this important aspect of customer experience.

Jun 11, 2014

How an office-space startup overtook Hong Kong's top dogs in five years

HONG KONG – Tired of the hidden costs of the city's top serviced-office companies, Andrew Chung decided to offer the market a better option with the founding of Compass Offices in 2009.

Oct 29, 2013

The Austin defines lifestyle through art in micro-films

HONG KONG – The Austin, a luxury property development in Hong Kong, has released a series of micro-films showcasing the development's 'intrinsic' artistic lifestyle.

Oct 11, 2013

Asia-Pacific affluent travel more, buy more, but remain cautious about financial investments: Ipsos

SINGAPORE – Robust domestic demand, accommodative monetary policies, rapid credit growth and the rebound of capital inflows have driven Asian affluent’s lifestyle, spending and media consumption worth a total investment of US$767 billion, according to the Ipsos Affluent Survey Asia Pacific (formerly Ipsos PAX) launched today.