plagiarism

Aug 13, 2023

Leo Burnett and McDonald's reject charge of plagiarism over number-plate ads

Art director Zed Anwar’s One Minute Brief work appeared on social four months ago but Leo Burnett UK says it presented the idea internally in January and to McDonald’s in February.

Jul 25, 2022

Cultural appropriation vs appreciation: Can luxury brands in China tell the difference?

SOUNDING BOARD: Dior, yet another luxury house, faces heat from China's internet—this time for basing the design of a pleated skirt that closely resembles a traditional garment. Brand experts discuss if high fashion has an appropriation problem.

Jun 9, 2022

Uneven regulation, tight deadlines catalyse spike in plagiarism

While content creators have been flooded with work recently, they've also had to contend with a flood of copycats. But lax legislation and hesitancy for creators to take action remain pending issues.

May 23, 2022

Audi and M&C Saatchi accused of plagiarism in new ad

The Audi film—featuring HK star Andy Lau—is under fire for word-for-word similarities to a poem constructed by a Chinese influencer on Douyin.

Mar 21, 2018

India and Pakistan at loggerheads over BBlunt plagiarism row

A BBlunt commercial that has been copied frame-to-frame by a Pakistani beauty brand is causing tension across the border.

Jun 16, 2017

Philippines tourism fires McCann over 'Sights' ad (Updated)

Agency statement says work for Phillipines Tourism is original, and not a ripoff of a 2014 South African ad.