oppo
How Oppo's new global media director aims to reach Europe
Jan Harling, who joined Oppo on February 1, believes the brand is still in its infancy internationally. And he plans to use media expertise to reach the next level.
Looking for a silver lining in a wipeout that was 2020
A new campaign by FRED & FARID Los Angeles for Oppo encourages us to look at the bright side of a calamitous year. Do we dare?
Oppo seeks premium status in Europe
Even as the covid-19 pandemic has made the brand rapidly rethink its live audience-focused plans, it is focusing on building out tie-ups with mobile operators as it seeks to expand, according to overseas CMO Gregor Almassy.
Oppo opens pop-up microcinema in London
The China-based smartphone maker's theatre shows films on its latest handset.
Oppo names new top global marketer
Lie Liu replaces Brian Shen, who departs due to unspecified medical reasons.
Why Oppo is pursuing the esports audience
The Chinese brand has developed smartphone functionality specifically for the gaming audience.
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