Sep 19, 2017

Where are the women, Nikon?

A tone-deaf campaign ignores half of the population, and an apology doesn't seem to be helping.

Jun 28, 2017

R/GA Singapore wins Nikon global account

Agency named digital AOR for camera company.

Feb 25, 2016

Is the world big enough for more than one 'Phodographer'?

TOKYO - A role-reversal initiative by Mars Petcare around National Smile Day in Japan has dogs photograph their owners in a studio setup.

May 19, 2015

Nikon Asia unleashes 'phodographer'

ASIA-PACIFIC - Nikon Asia worked with J. Walter Thompson Singapore to produce an online film showcasing a canine with a camera. But does the doggy deliver the right message?

Jan 16, 2015

Ad Nut: Hot women, same-sex relationships and adventurous hair

Ad Nut brings you good and bad ads from all over. This week, work for Sport England, Gillette, Lynx, Nikon, Adidas, Newcastle, Juicy Fruit, Pizza Hut and many more.

Aug 25, 2014

Is Nikon violating animal rights with this ad?

HONG KONG - When Ran Elfassy, director of Sigei Media and an animal conservationist, saw this giant Nikon billboard in a Hong Kong MTR station, he felt so offended by its use of exotic dead animals that he wrote to Campaign Asia-Pacific to express his disgust.