May 14, 2019

BMF takes over Naked brand

Naked's operations have wound down over the last few years, with the company shutting its UK and US offices in 2017.

May 23, 2018

Lion and cryin': The year's top 3 award-bait campaigns

Our pal Ad Nut debuts on video to call out some of the worst and best heartstring-tugging work offered up by APAC agencies this year.

Dec 5, 2014

Wrap up: 9 things you need to know this week

HONG KONG - Here’s our weekly windup of key things that got us thinking and readers talking this week: a perplexing pun quash in China, app communities, nearly naked in Singapore, low-tier opportunity, Facebook video ads, Asian programmatic, Absolut music, digital war rooms and the year in review.

Sep 15, 2013

Drive action before emotional connection: Adam Ferrier

SPIKES ASIA 2013 - In his presentation this afternoon, Adam Ferrier, head of behavioural science at Naked Communications, argued that over-emphasis on creativity at traditional advertising agencies risks stifling the potential of campaigns to effect real behavioural change among consumers.

Nov 12, 2012

Simon Veksner joins Naked as head of ideas, closes Scamp

AUSTRALIA - Naked Communications has hired Simon Veksner as head of ideas across its Sydney, Melbourne and Auckland offices following a four-month talent hunt after the departure of Paul Swann for The Works.

Sep 28, 2012

Naked's Imogen Hewitt to depart for Australia

SINGAPORE – Imogen Hewitt, managing director of Naked Communications Singapore, is set to return to Australia to take on a business development role at the agency’s Sydney office.