Creative carries the message that 'The C stands for children'.
175,000 kids come online for the first time and by the age of 13, each one will have 72 million data points associated with them
The company partnered with Dr. Jen Richardson, a hearing-loss advocate and educational audiologist, to make sure its portrayal of real people was accurate.
As the Christmas holiday approaches, are kid- and family-oriented brands making themselves seen, felt, and heard in the right ways? The CEO of TotallyAwesome argues that brands have been surprisingly slow to adapt.
Owner of Magnum and Twister announces 15-point plan to improve responsibility of global marketing activity.
A study by TotallyAwesome shows almost all Asian children receive pocket money—and they are increasingly sure about where they want to spend it.
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