From 'Escape the Corset' to the #MeToo movement, women around Asia are pursuing broader freedoms, rights and methods of expression. This includes reclaiming the definition of beauty. And brands are in a unique position to respond and engage.
The fight is far from over in adland, argues the MD and executive producer of Curious Films.
Female leaders in Japan: A bicultural communications leader applies her international experience to the Japanese workplace and the minefield of ‘going global’.
Top industry leaders speak out on gender-equality strategies, in this video followup to the recent Campaign360 conference.
The shift in women’s self-image has never been more apparent, according to an ongoing global study by J. Walter Thompson, and marketers need to connect with this change.
Now is the right time for marketers to step up and act on the controversial issue of diversity in the workforce and the work - they have the real power to effect change.
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