essence

May 8, 2020

What happens when a major media empire shuts overnight?

In the middle of a pandemic, Philippines’ major broadcast network ABS-CBN was ordered to stop free-to-air operations, leaving thousands of staff in limbo.

Apr 30, 2020

AI, biometrics and purpose: how advertising will change over next decade

Top industry experts predict a future in which AI will make crucial purchasing decisions, biometric data will become a common currency, and purpose will become an essential part of a brand's identity.

Apr 28, 2020

As Essence's APAC CEO steps up, how is the region faring?

AGENCY REPORT CARD: See Essence's overall grade and our detailed report breaking down its 2019 performance in terms of leadership, creativity, innovation, business growth, and people/diversity initiatives.

Apr 9, 2020

Grey Group doesn't think it needs a dedicated APAC leader. Is it right?

AGENCY REPORT CARD: See Grey Group's overall grade and our detailed report breaking down its 2019 performance in terms of leadership, creativity, innovation, business growth, and people/diversity initiatives.

Mar 19, 2020

Agency Report Card 2019: Essence

Essence continues to grow revenue from its star client Google, but how is it faring in diversifying its client base, and how has it coped with Kyoko Matsushita's move to a global role?

Oct 10, 2019

Essence bets on China

Three years after first investing in China, Essence is officially establishing a presence in the market.