epl

Jul 30, 2019

Game on: Local v. international sports leagues in Asia

Homegrown sporting leagues in countries like Thailand and the Philippines have the advantage of hyperlocal audiences — but how do they fare in sponsorship value against big names such as the NBA and EPL?

Jun 11, 2019

Football boots rival sports into touch

F1 and baseball make gains, but neither come close to the beautiful game’s grip on Asia-Pacific.

Jul 26, 2017

FourFourTwo signs partnership with Ballr

Global football publication teams up with live football fantasy app for commercial opportunities.

Feb 23, 2017

Bundesliga beats EPL for online influence in China

German football league is outstripping more popular English Premier League regarding social-media engagement.

Jul 29, 2016

Premier League begins hunt for global media agency

Move follows new brand identity after the league parted ways with Barclays

May 6, 2015

Chelsea FC plays wide to Asia

THE FACE BEHIND THE BRAND: Global fans now far outnumber loyal locals, but according to Chelsea FC’s Asia MD Adrian New, demands for success make Asian devotees hard taskmasters.