The five-month pitch covered the company’s largest markets, including China, Indonesia and India.
In Malaysia, construction company Lafarge invited students to paint its trucks using Dulux paints and is now letting members of the public vote on their favourite designs.
The Dulux brand mascot speaks his mind on paint quality for the first time in over 65 years.
SOUTHEAST ASIA – When it comes to branded content, Riaz Mehta president and founder of Imagine Group has learnt that subtlety is everything.
JAKARTA - Fortune Indonesia and Fortune PR have each announced a business win.
NEW ZEALAND - Dulux, through Clemenger BBDO Wellington and director Pete Circuitt of The Sweet Shop, is using animated children, dogs, and wine spills in a new TVC stressing the washable qualities of its Colours of New Zealand range.
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