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Mars consolidates global media planning and buying into MediaCom
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Aug 9, 2018

Mars consolidates global media planning and buying ...

The entire global business, including buying for the US and China, is worth $1.8 billion globally and kicks in starting in January.

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Samsung appoints Leo Burnett to global Visual Display account
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Jul 31, 2018

Samsung appoints Leo Burnett to global Visual ...

The remit includes global brand positioning, integrated communications strategy and creative. The account will be run out of Chicago.

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Is the CCO dead? JWT reveals new creative model after axing global role
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Jun 29, 2018

Is the CCO dead? JWT reveals new creative model ...

The Inspiration Council and Futures Council will bring greater diversity to the agency's creative work, says CEO Tamara Ingram.

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Initiative's Mat Baxter: Accenture should beware the 'pain' of media planning and buying
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Jun 20, 2018

Initiative's Mat Baxter: Accenture should beware ...

Initiative's global chief executive Mat Baxter on the agency's fightback in 2017, why he welcomes competition from the consultancies, and a crucial 12 months for the UK business.

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The man behind 'Meet Graham' on his hopes for Cannes Lions 2018
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Jun 18, 2018

The man behind 'Meet Graham' on his hopes for ...

James McGrath, creative chairman of Clemenger BBDO, is hoping for a return to extraordinary thinking from and for brands.

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Sorrell confirms adland return with 'tech, data and content'-focused S4 Capital
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May 31, 2018

Sorrell confirms adland return with 'tech, data and ...

Sir Martin Sorrell has confirmed details of his return to the front line of advertising only weeks after leaving WPP, with the launch of a new "multinational communication services business".

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