Nov 22, 2018

KFC: A very fcking clever campaign

CASE STUDY: The inside story on how the brand and its agency, Mother, dragged victory from the jaws of potentially disastrous supply issues in the UK.

Nov 6, 2018

WPP implements hiring freeze

The group had been expected to hire about 2,000 new employees.

Nov 2, 2018

Sorrell: 'Revenge? That'd be building the new-era, ...

The S4 Capital founder spoke at a Campaign Breakfast Briefing in London Thursday morning.

Oct 4, 2018

Apple regains crown as world's most valuable brand ...

Apple has beaten Google to return to the top, with Amazon in third place.

Aug 9, 2018

Mars consolidates global media planning and buying ...

The entire global business, including buying for the US and China, is worth $1.8 billion globally and kicks in starting in January.

Jul 31, 2018

Samsung appoints Leo Burnett to global Visual ...

The remit includes global brand positioning, integrated communications strategy and creative. The account will be run out of Chicago.