With 'Hidden riches' campaign, Citibank aims to align with changing money habits among Singapore's wealthy
A new wealth-management campaign by MullenLowe highlights how the city-state's residents are looking to manage their wealth differently from previous generations.
Updates from Amazon, Apple, Bank of America, Citibank, General Motors, Reebok, Target and Walmart.
Definitive action and the ability to project stability in uncertain times helped Citibank, DBS, HSBC, Standard Chartered and others achieve favourable perceptions, according to a report from Carma Asia.
The filmmaker claims that the script used by Citibank for its Diwali commercial has been directly lifted from his 2017 film.
A volatile banking category sees Standard Chartered's brand ranking plummet, while AIA elbows out Prudential to steal top insurance brand.
Which of Asia’s Top 1000 brands do consumers deem the most mobile-friendly?
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