Global new-biz round-up: Jim Beam and Pfizer among flurry of creative reviews
Publicis Groupe and Havas post year-on-year growth.
40 Under 40 2022: Megha Nair, Carat
Not your typical planning and buying VP, Nair is an industry force to be reckoned with, winning over clients, businesses, and her own teammates.
Global agency rankings: Starcom, Carat and Mindshare on ascent
Publicis Media kept top spot in media, however.
Can Carat restore its lustre?
AGENCY REPORT CARD: Dentsu’s lead media agency Carat managed to see out the worst of the storm in 2020 backed by a new group-level media CEO in Prerna Mehrotra, but other measures suggested an agency struggling for serious traction.
Agency Report Card 2021: Carat
Dentsu’s leading media agency spent much of 2021 defending existing accounts and therefore lost its way with new business wins, even as it showed average drive with innovations and creative output.
Carat bolsters strategy with pair of senior hires
The roles are new to the Dentsu-owned agency.
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