Javed Iqbal's efforts to serve the unbanked in Bangladesh have served his brand well.
United Commercial Bank and Grey Dhaka produced a series of illustrations and a rousing musical anthem for the country's frontline workers.
With its economy growing great guns and a youthful, content-hungry population, this is a market primed to channel its artistic heritage towards great advertising.
Grey Dhaka brought Bangladesh's United Commercial Bank and the grocery company Shwapno together in this effort to help farmers convert their spare food into savings.
The CEO of a Dentsu Aegis Network affiliate agency in Bangladesh details the factors that have led advertisers to experiment more and more with digital formats.
Cambodia and Myanmar also make Zenith's list of 30 up-and-coming markets, but Iran will be the fastest-growing market through 2020.
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