bangladesh
Bangladesh retailer Aarong aims for global appeal
REBRANDING EXERCISES: An 'ethical retailer' founded to help rural artisans escape poverty has refreshed its branding as it hopes to appeal to a wider audience.
Agency of the Year 2020 winners: South Asia
Here are the winners for the South Asia region in the 2020 Campaign Asia-Pacific Agency of the Year awards.
Asia-Pacific Power List 2020: Javed Iqbal, United Commercial Bank
Javed Iqbal's efforts to serve the unbanked in Bangladesh have served his brand well.
A visual and musical morale-booster for Bangladesh
United Commercial Bank and Grey Dhaka produced a series of illustrations and a rousing musical anthem for the country's frontline workers.
The 'chaotic beauty' of adland in Bangladesh
With its economy growing great guns and a youthful, content-hungry population, this is a market primed to channel its artistic heritage towards great advertising.
Bangladeshi farmers switch veg for first bank accounts
Grey Dhaka brought Bangladesh's United Commercial Bank and the grocery company Shwapno together in this effort to help farmers convert their spare food into savings.
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