Aug 15, 2023

Tech platforms attribute recent growth spurts to AI-powered performance products

Alphabet, Amazon and Meta turned more highly scrutinised marketing budgets to their advantage in Q2, by honing in on ease and efficiency, according to analysts.

Oct 12, 2018

Techies and marketers now speaking the same language: Expedia CMO

Aaron Price says knowledge of data in the industry still needs to get better, but marketers have come a long way in a pretty short time.

Jan 26, 2011

Advantage Indonesia wins Sosro’s Country Choice

JAKARTA – Sosro has awarded its Country Choice range of fruit juice drinks to Advantage Indonesia following a three-way pitch.

Dec 14, 2010

Indosat tipped to have appointed JWT, Macs909

JAKARTA – Indosat is believed to have appointed JWT and Macs909 for its creative business.

Aug 27, 2010

Sara Lee partners with local shop Advantage in Indonesia

JAKARTA - Sara Lee Indonesia has handed over creative duties for the brands She, Sanex and Brylcream to Advantage without a pitch. The brands were previously with Ogilvy Indonesia.

Jun 2, 2010

Sunpride appoints Advantage Advertising for creative and media in Indonesia

JAKARTA - PT Sewu Segar Nusantara, the marketing and distribution company behind leading fresh fruit brand Sunpride, has appointed Advantage Advertising to its creative and media duties in Indonesia.