Langham Place brings Hello Kitty back to 1960s Hong Kong
Hong Kong retail destination Langham Place claims that the 'Hello Kitty back to '60s Hong Kong' exhibition represents the first time that Sanrio has added local elements to its characters. The exhibit, open through 15 September, features a total of 14 retrospective images of Hello Kitty and her friends appearing at nine different nostalgic locations including Lion Rock Tunnel, Star Ferry Pier, Clock Tower, a vintage photo studio, Bamboo Theatre.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Omnicom set targets to cut staff costs by 10 per cent
Omnicom Group set targets to reduce its total staff compensation bill by 10 per cent ahead of its proposed acquisition of Interpublic Group (IPG), PRWeek has learned.
The AI-powered imperative: How marketers can reach ...
As AI flips search and viewing habits, Google Singapore’s Ben King breaks down what marketers need to do to keep up and stay relevant.
Meet Lemon Man, Cass Beer's new mascot
In its latest work since opening a new Singapore office, GUT unveils a brand platform for Korean beer Cass, spotlighting its lemony range.
Ogilvy unifies social media offering in 16 APAC markets
In a major overhaul, Ogilvy has consolidated its expertise across 16 markets with 550 specialists to streamline social marketing. Jeremy Webb will lead the offering.