David Blecken
Oct 2, 2009

Yeo returns to Kreab Gavin Anderson to lead investor relations

HONG KONG - Public relations firm Kreab Gavin Anderson has named Jenny Yeo director and head of its Asia (ex-Japan) investor relations practice.

Yeo returns to Kreab Gavin Anderson to lead investor relations
Yeo is rejoining the company after a stint as vice-president of corporate communications and investor relations at China Hongxing Sports. Prior to that, she was employed by Kreab Gavin Anderson in Singapore, where she was responsible for a number of cross-border and local company listings and secondary offerings on the Singapore Exchange.

Yeo said that the increasing importance of Asian companies in driving global growth meant that “the spotlight is falling even stronger on the way they communicate with investors”.

She will be based in Hong Kong and report to Richard Barton, managing partner for Asia ex-Japan.

Gavin Anderson merged with Kreab Group, a Swedish consultancy, in February. In July, the network hired former Credit Suisse executive Tom Grimmer as managing partner in China.

Related Articles

Just Published

15 hours ago

TikTok commercial lead: 'We don't want to take the ...

Sofia Hernandez, global head of business marketing and commercial partnerships, spoke to Campaign about the importance of agencies.

15 hours ago

Predictability is power, but only when business ...

Trust and predictability are practical tools for navigating complexity, but leaders must be steady, not static, says Edelman's CEO for Hong Kong, Taiwan and Singapore.

16 hours ago

Agency Report Card 2024: PHD

With robust retention rates in 2024 and an expanding presence in China, PHD had a league-topping year. But with new business wins on the slow and an impending merger, it remains to be seen how the agency can overcome incoming challenges.

16 hours ago

Meta expands Advantage+ with Gen AI ad creativity ...

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create personalised, brand-consistent ads at scale.