Simon Gwynn
Aug 3, 2018

WhatsApp launches first integration with Facebook ads

The new platform will allow brands to reply to users who contact them and send notifications such as shipping confirmations, appointment reminders or event tickets.

Facebook is finally set to make money from WhatsApp after launching the WhatsApp Business API, which provides brands with a new set of options for communicating with consumers.

The move follows the launch of the designated WhatsApp Business app in January.

The new platform will allow brands to reply to users who contact them and...

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