Foxconn, a giant Taiwanese contract manufacturer, has just acquired Japan’s Sharp, a loss-making consumer-electronics designer and manufacturer in need of restructuring. Foxconn paid a 'lucky' 88 per sharea low price for a once mighty brand.
One of Foxconn’s largest acquisitions ever has obvious benefits for Foxconnlike access to Sharp’s leading screen technology and better pricing power with customers, including its largest, Apple, whose customer loyalty has been waning. But beyond these benefits, we’re...
- Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
- Unlimited website access*, and an archive of more than 70,000 articles
- Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
- Daily newsletters and breaking story alerts straight to your inbox
- New weekly feature articles on the latest research, innovation and marketing trends
- Be the first to hear about industry events