Simone Tam
May 25, 2017

What I hope to see at Cannes Lions: Simone Tam

The CEO of Mcgarrybowen China, who is serving on the Creative Effectiveness jury, wants fresh, outstanding ideas that are living examples for the rest of the industry.

Simone Tam

With the 2017 Cannes Lions festival just under six weeks away, we asked five jury members from different countries and areas of expertise to share their hopes and expectations. See our Cannes 2017 page for the full set.

The Creative Effectiveness Lions are the ultimate celebration of the business impact of our creativity. This is the recognition that everyone in our industry longs for, whether you are a marketer, a creative, an agency CEO or...

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