Faaez Samadi
Jun 7, 2019

“We’re missing half the world’s POV by not quoting women”

Panellists at Women Leading Change explored why publishers have just as important a role in promoting diversity as advertisers.

(L-R): Stephanie Phang, Lizzie Nolan, Lauren Myers-Cavanagh, Vivian Pan & Robert Sawatzky

Publishers around the world are committing to ensure greater diversity in their news reporting as statistics reveal the gender bias in sourcing expert commentary.

Speaking at Campaign Asia-Pacific’s Women Leading Change conference in Singapore this week, Stephanie Phang, Southeast Asia managing editor at Bloomberg, announced a new initiative at the global media firm to ensure women make up 50% of the sources quoted in its news articles.

...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservices@campaignasia.com
or call+852 3175 1913

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +65 9771 3034
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Stalling of China's mobility sector calls for big innovation
Premium
5 hours ago

Stalling of China's mobility sector calls for big ...

TOP OF THE CHARTS: Better services, higher prices and greater platform innovation are needed to see profitability increase for ride-hailing and other services, according to Bain.

Premium
Fixing programmatic: 'We’re doing the hard stuff now'
Premium
5 hours ago

Fixing programmatic: 'We’re doing the hard stuff now'

MediaMath CEO Joe Zawadzki explains why a fully accountable, addressable digital supply chain still eludes advertisers, requiring builders focused on end goals, not exit strategies.

Premium
Sea change: What FMCG brands are doing about plastic pollution
Premium
6 hours ago

Sea change: What FMCG brands are doing about ...

The government in Indonesia is pushing sustainability, and brands are talking about it more than ever. But environmental critics aren't yet impressed.