Indonesia’s largest mobile carrier, Telkomsel, has called a multi-agency pitch in Jakarta.
The company is seeking three new agencies a strategic brand lead, a creative production agency and a digital and content agency. R3 is handling the pitch.
Leo Burnett and Hakuhodo are Telkomsel’s incumbent creative agencies, while Narrada currently handles digital. The pitch is a procurement requirement, as the incumbents’ contracts cannot be further extended.
Nirwan Lesmana, Telkomsel...
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