Staff Reporters
Mar 17, 2017

Tech talk: Mobile native ads, premium video inventory, more

Our latest adtech and martech roundup briefs you on news from Pixels, SpotX/Quantcast, Signal/Tapad and Ematic.

Pixels

Multi-screen advertising company Pixels added to its mobile native-ad offering with two new rich-media ad products. Dubbed LISA and EVA, the formats join the company's first mobile native product, MONA, which launched in October.

Kevin Huang, CEO, Pixels

We are pleased with the success of MONA. It has been well received by clients and brands alike. Since its launch six months ago, we have...

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