Benjamin Li
Dec 16, 2013

Susan Field steps down from CEO post at Cohn & Wolfe-impactasia

HONG KONG - Susan Field, CEO of Cohn & Wolfe-impactasia, has announced that she will resign from the agency.

Susan Field
Susan Field

Field (pictured), founder of impactasia, announced her departure at the company’s Christmas party last week. Campaign Asia-Pacific confirmed the news with one of the agency’s clients after the agency informed the client yesterday.

The agency also confirmed the move to Campaign, saying that Field is stepping down to "pursue other business interests and spend some long overdue time with her family".

The agency said it will not fill the CEO position. "CWIA is being run by managing director and chief branding officer Marina Leung in Hong Kong and Lydia Shen, managing director in China," Jill Tannenbaum, chief marketing officer, said in a statement. "They both report directly to global CEO Donna Imperato, who is based in the company's global headquarters in New York."

Field founded Impactasia in 1990. Cohn & Wolfe acquired impactasia in November 2011. Group MD Sarah Woodhouse resigned and returned to UK in September 2012.

Source:
Campaign Asia

Related Articles

Just Published

4 hours ago

Lululemon hands media account to GroupM in key ...

The business was won from Havas after a competitive pitch.

4 hours ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

5 hours ago

GroupM restructures across Asia, Indonesia ...

Staffing cuts across Asia have begun as GroupM transitions to a “single operating model” under the soon-to-be-rebranded WPP Media banner.

5 hours ago

Agency Report Card 2024: DDB

A storied legacy weighed down by churn, uneven creative output, and account losses. As organisational change looms, DDB must reignite its creative firepower or risk fading behind siblings TBWA and BBDO.