Evie Barrett

Jan 10, 2023

‘Greenwashing could be the sword of Damocles’—how ...

Corporate comms has always needed to adapt and allow for consideration of a wide range of factors—and that load has by no means lightened for 2023.

Dec 16, 2022

UK royal comms team slammed in Harry and Meghan ...

The Duke of Sussex criticised the royals’ press offices for playing a ‘dirty game’ in the latest instalment of his Netflix docuseries.

Nov 23, 2022

PR industry becoming more profitable despite ...

PR firms across the world expect to become more profitable within the next year, having higher expectations than in 2021, according to a new ICCO survey.

Oct 19, 2022

Big brands are losing money by not in-housing ...

Brands spending more than half a million annually on influencer strategies should use an internal team instead of external agency partners, says UK creator economy company HYDP.

Oct 18, 2022

Is the PR industry finally addressing women's health?

In the run-up to World Menopause Day, we’ve seen plenty of PR campaigns raising awareness of women’s health matters, and aiming to remove stigma, but is the industry also addressing this internally?

Sep 21, 2022

UN boss slams PR for 'raking in billions' by ...

UN secretary-general António Guterres called out the PR industry for its willingness to “shield the fossil-fuel industry from scrutiny” in a speech yesterday.