Frey, who had been serving as the interim lead since April, has officially replaced longtime Accenture executive Stacey Jones.
She previously built and ran Meta’s partnership communications team.
Reporters may not always be your friend, but it doesn't mean they're your enemy either, opines The Message co-founder Chris Powell.
Comms professionals feel unprepared for the threat of AI to organisational or brand reputation, with 97% saying they are concerned about it, according to a survey commissioned by Golin.
The agency will share stories about the region’s native wildlife, wine and outback experiences.
The PR industry has been discussing whether now is the time to launch an advocacy group for men working in comms, in light of International Men’s Day last weekend.
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