The Work
Benjamin Li
Feb 9, 2012

Standard Chartered Bank uses mobile gaming to drive credit card usage in mall

HONG KONG - As part of its ongoing ‘Good Life’ interactive marketing platform, Standard Chartered Bank Hong Kong has partnered with Harbour City to launch a new mobile gaming initiative promoting use of the bank’s credit cards to shoppers in the Harbour City shopping mall.

Standard Chartered partners with Harbour City on social gaming to drive credit card usages

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