Staff Reporters
Sep 20, 2017

Singapore payment provider calls pitch

NETS plans to choose a team of four agencies to handle its needs.

Singapore payment provider calls pitch

Singapore payments provider NETS (Network for Electronic Transfers) issued an RFI (request for information) seeking creative and media agencies interested in pitching for roles in strategic branding, social engagement, creative production, and media strategy and buying. 

The appointments will last for one year, with the option to extend for another.

The client plans to divide the scope of work across four independent agencies covering brand strategy, social engagement and execution, creative design and production, and media planning, buying and implementation. NETS puts the prospective value of the account at SG$250,000 for the brand agency, SG$150,000 for the social agency, SG$100,000 for the creative production agency and SG$1 million in bookings for the media agency.

All four agencies are expected to work with one another to deliver "seamless communications" campaigns, the company said.

“As NETS develops and promotes digital payment solutions for everyone in Singapore, we want to reflect a similarly digitally focused effort in our marketing activities," said Shabirin Ariffin, the company's head of strategic marketing and communications. "We look forward to partnering with agencies which are keen to work with us to drive the Smart Nation vision in Singapore.”

Interested agencies are to send their submissions to marketing@nets.com.sg by 2 October. Selected agencies will present proposals in late October. Further details and contact details information is available in this PDF file.

Related Articles

Just Published

4 hours ago

Give me a compass, not a crystal ball

Don't obsess about what's going to change; think about the big ideas that remain stable.

4 hours ago

There isn't one right answer for brands right now

But if you want some clues on what to do next, talk to real people.

4 hours ago

Overseas obstacles for Chinese companies in a ...

Chinese companies are expanding their footprints to overseas markets to offset slowing domestic economic prosperity. Here's a look at some of the resistance they may face.

2 days ago

Time is ripe for publisher consortium in Asia, says ...

The publisher's VP of digital believes a joint online currency would be "compelling" alternative to walled gardens, and would address key issues facing the media industry.