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Feb 23, 2012

Publicis Modem appoints new creative director

SINGAPORE – Publicis Singapore has appointed Robert Upton as creative director of the agency’s digital offering Publicis Modem.

Robert Upton was most recently with The Gate

Upton has headed creative teams at MRM Worldwide, Euro RSCG and most recently at The Gate Worldwide, helping to win accounts such as Mastercard and Nestle for MRM, Saxo Capital Markets and UPS for Euro, and at The Gate, National Arts Council, NTUC and ABB.

Prior to that, was in London working on a contract basis for a number of design and advertising agencies, including Leo Burnett where he re-designed the Morgan Stanley...

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