Claiming the move will drive greater connectivity and value for clients, Publicis Media is unifying its EMEA and APAC trading practice under Andy Carter, who is promoted to head of Publicis Media Exchange PMX.
Carter, previously APAC head of trading, will relocate from Singapore to London in November as he adds EMEA duties to his remit. He will take responsibility for PMX strategy, product development, client delivery and business development for all markets...
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