Faaez Samadi
Jul 11, 2018

Ogilvy Singapore announces new creative leads

New joint chiefs promoted to help diversify agency's creative capabilities.

Nicolas Courant & Melvyn Lim
Nicolas Courant & Melvyn Lim

Ogilvy Singapore has promoted Melvyn Lim and Nicolas Courant to co-chief creative officers, the agency announced today. 

Both were previously executive creative directors at Ogilvy, and take over the Singapore responsibilties of Asia-Pacific CCO Eugene Cheong, who they will report to. Cheong will focus on his regional duties across Ogilvy's 30 offices in 18 APAC countries. 

Lim and Courant will seek to drive Ogilvy Singapore's creative agenda, and focus on broadening the agency's offering, improving digital capabilities around social, UX, and technology. 

Lim joined Ogilvy in 2007, and was made ECD in 2011, the first and youngest Singaporean to hold the position. His portfolio includes work for Singtel and Changi Airport Group. Courant joined Ogilvy 12 years ago as creative director launching an office in Tunis. He joined Ogilvy Singapore in 2012, and has worked on accounts including Unilever, Coca-Cola and Allianz.

Both will also report to Chris Riley, Ogilvy Singapore chairman. He said Lim and Courant "couldn't be more complementary, and that is particularly important as we transition to a one Ogilvy creative network".

Cheong said the appointments "give me immense pleasure and a huge dollop of pride. Both relentlessly competitive by nature, we're excited to see what they will achieve through their powers combined."

Related Articles

Just Published

2 hours ago

2020 – the year that marketing means business

R3 and Campaign's latest CMO Outlook shows marketers are closer to the head of the table than ever as marketing’s integration with multiple areas of business has brought its significance and potential into full scope.

2 hours ago

Does the PR industry have an ageism problem?

Yes, say veterans who accuse agencies of missing the big picture while “fetishizing youth.”

3 hours ago

Yellowtail finds joy in the details with bright new ...

Upbeat cheery effort for Aussie winery runs in stark contrast to many dreary portrayals of life in 2020.

12 hours ago

This film promoting the Line BK app is a major ...

When GreyUnitednj teams up with Thailand's Kasikorn bank we know wackiness ensues. But is throwing concentration out the window a good thing?