But the journey of change from the traditional slow pace of advertising to the speed of instant is a story that Hunter and co-author Jon Burkhart felt needed to be told, and would be as relevant today as it was three years ago.
Burkhart and Hunter were both based at Iris Worldwide UK when the idea for Newsjacking The Urgent Genius of Real-Time Advertising first popped. Since then, Hunter has moved to Iris Singapore to...
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