National Environment Agency calls media pitch

According to the tender statement the aim of this campaign “is to inspire Singapore residents to make a conscious decision and effort to care for and protect the environment”.
 
The Government agency is seeking a media agency to work closely with its corporate communications department, to propose and develop a media placement strategy and procure the approved placement for a CGS music video. The appointed agency will also be expected to conceptualise and produce an environment-themed television programme for youth.
 
NEA champions a clean environment and seeks to protect Singapore's air, land and water resources to ensure sustainable development and quality living for present and future generations.