Staff Writer
Jul 9, 2018

MITEC launches event management platform

The platform will offer a centralised location for all event documentation.

MITEC launches event management platform

The Malaysia International Trade & Exhibition Centre (MITEC) partnered up with Ungerboeck, a software provider that will help streamline CRM, sales, and event and financial systems. In short, the platform will offer a centralised location for all event documentation.

Gunther Beissel, chief executive efficer at MITEC said the venue opted for Ungerboeck’s software as it is a fully-loaded, end-to-end system with flexibility to personalise and customise based on the venue’s needs including integration with payment gateway and online service order which will be upgraded at a later stage.

The cloud-based platform will also eliminate the need for paperwork as checking for availability, booking of spaces and other tasks can now be done from anywhere.

“We are constantly looking for ways to create new experiences and develop our innovative client value proposition to ensure the best possible service for our clients and the client-facing portions of the software is one of the ways to a seamless and paperless communication,” Beissel said.

Source:
CEI

Related Articles

Just Published

9 hours ago

Media buyers skeptical Yaccarino can reverse ...

The platform’s U.S. ad sales dropped 59% between early April and May from the previous year — right before Yaccarino’s first day as CEO.

10 hours ago

Uber launches Journey Ads in India

Uber is partnering with Httpool by Aleph to help brands connect with audiences during their journey in India.

10 hours ago

Why cultural marketing is toxic (and five things to ...

All too often there is a shallowness in intent when it comes to cultural association.

10 hours ago

ASA bans three Shell ads for greenwashing

The campaign was created by WPP's Wunderman Thompson UK.