Jenny Chan 陳詠欣
Nov 19, 2015

Lowe China leadership rejig: Kitty Lun, Fanny Yum, Eddie Wong

GREATER CHINA - Mullen Lowe Group has confirmed leadership changes at Lowe China following speculation since last week, including the departure of chairman/CEO Kitty Lun, the promotion of MD Fanny Yum to CEO and the appointment of Eddie Wong as CCO.

Fanny Yum
Fanny Yum
Lun will bid farewell to Lowe in January next year to join Facebook as the Greater China head of Creative Shop (Facebook's in-house agency). She will be returning to Hong Kong, while Fanny Yum, who has been with Lowe China for more than five years, is promoted to CEO.
 
In her new role, Yum will relocate to Shanghai and be responsible for managing the Lowe operations across China: Shanghai, Beijing and Hong Kong.
 
Meanwhile, Eddie Wong has been appointed as CCO. Prior to joining Lowe, Wong gained creative experience at DraftFCB and Innocean in a career spanning three decades.
 
Yum and Wong will work alongside Lowe China's chief strategic officer Baiping Shen, with a remit to build on the existing creative excellence of the agency and expand it for future success. In 2014, Lowe China's ‘Human traffic signs’ for Shanghai General Motors was one of the most awarded Chinese creative campaigns.
 
 

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