
He said: “Lenovo is building on the strengths of our commercial line, the Think brand, and has recently started introducing to the market our new consumer brand, Idea. Having spent most of my career in the commercial IT space, I am now keen to add this consumer PC challenge to my portfolio.”
“My plan to strengthen our market position includes continued brand building, most recently seen in our Olympics and F1 sponsorships, as well as enhancing the customer and ownership experience of our products.”