Babar Khan Javed
Sep 27, 2017

India lacks a robust mobile infrastructure for connectivity: AppsFlyer

The newly appointed India director of sales for AppsFlyer shares the two external forces holding back unprecedented growth for the India market.

Himanshu Kulkarni, the India Sales Director for AppsFlyer.

Businesses today rely on growth via mobile as one of the variables for success. While the mobile ecosystem overall can be complicated, many vendors are working to make it easy and efficient for businesses to measure and optimize their mobile activities, with a promise of empowering marketers to make the best business decisions possible.

The mobile advertising industry is undergoing a transformative era and is estimated to experience triple growth rates by 2018, up from...

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