Frustrated with “superficial” marketing, CMO Wonhong Cho is turning to more imaginative, artistic and interpretive experiences to project Hyundai as a future-facing brand.
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With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland faces the challenge of integrating AI while respecting copyright, originality, and the livelihoods of creators.
A PR veteran, Liu empowers the next generation in Taiwan by promoting fairness, authenticity, and industry excellence.
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This Labour Day, a powerful tribute by creative agency The Friday urges us to see the workers we pass by without a second thought. But does recognition go far enough?
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The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.
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