News
Byravee Iyer
Jun 10, 2015

Digital revolution versus evolution: Marketers weigh in

Do businesses need a wholesale change in their models, products and services, or should they continue down the tried and tested organic evolution path? Eight leading APAC marketers came together to discuss digital transformation and the right tactics for their brands at an exclusive roundtable event organised last week by Campaign Asia-Pacific and SapientNitro.

Debating evolution and revolution

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