Benjamin Li
Dec 18, 2013

Dentsu tipped to win Yahoo creative pitch in Taiwan

TAIPEI - Dentsu has won the creative pitch for Yahoo’s e-commerce business in Taiwan, according to multiple sources.

Dentsu tipped to win Yahoo creative pitch in Taiwan

“The client has not announced the results officially but has informed the pitch agencies of the outcome last week,” said a source whose agency took part in the pitch.

The pitch, which took place in late November, involved a number of agencies including the incumbent, Leo Burnett.

Neither Dentsu Taiwan nor its regional office replied to Campaign Asia-Pacific's requests for confirmation in time for publication.

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