Staff Writer
Nov 21, 2012

DDB boosts creative power in Shanghai

SHANGHAI - DDB has appointed four senior creative leads to service Quaker, Gatorade, Lipton, McDonald’s, Shanghai Volkswagen, Porsche, and Johnson & Johnson.

From left to right: Ying Chang, Christopher Tsui, Jing Wu, Albert Lin
From left to right: Ying Chang, Christopher Tsui, Jing Wu, Albert Lin

Albert Lin joins the agency as head of design and arts, Jing Wu as senior art director, Ying Chang as associate creative director and Christopher Tsui as senior TV producer. All four new hires will report directly to Jimmy Lam, vice-chairman and chief creative officer of DDB Group North China.

Lin (林伯聪) is a Taiwanese-American who spent more than 15 years in the creative field. Having studied in Japan and New York, he has art-directed Broadway show posters and print ads for clients such as Swarovski, Givenchy Perfume, Pantone and Vera Wang.

Chang (张瀛) started out in Taiwan as an illustrator and later transferred her skills to copywriting. After studying graphic design in London, she then worked for Seed Design before moving back to Taiwan, and now Shanghai. She has won awards for Mazda and Hennessy in the LongXi Awards.

Tsui (徐安基) has more than 18 years of experience in roles such as casting director, TV producer and associate creative services manager. His passion in advertising has translated across projects for Coke and the Hong Kong Federation of Insurers.

Wu's (武旌) track record is backed by experience in digital, corporate and information design, as well as typography over the past seven years.

Campaign China

Related Articles

Just Published

16 hours ago

Amazon CEO Andy Jassy on using AI to win over ...

The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.

17 hours ago

James Hawkins steps down as PHD APAC CEO

Hawkins leaves PHD after close to six years leading the agency, and there will be no immediate replacement for him.

18 hours ago

Formula 1 Shanghai: A watershed event for brand ...

With Shanghai native Zhou Guanyu in the race, this could be the kickoff to even more fierce positioning among Chinese brands.

21 hours ago

Whalar Group appoints Neil Waller and James Street ...

EXCLUSIVE: The duo will lead six business pillars and attempt to win more creative, not just creator, briefs with the hire of Christoph Becker as chief creative officer.