Clear Channel Outdoor will also showcase its smaller digital smart screens around the Croisette.
The company is also bringing the Playground, its experiential space, to Le Grand Hotel's gardens at ground level.
The digital OOH showcase will feature dynamic activations from partners including Biborg, Black Swan, Buzz Radar, Haymarket, Quividi and KirkKirk, LivePoster and Diageo, Ogilvy and Samsung, Stink Studios, Twitter and WCRS.
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