Feb 9, 2021

Agency Report Card 2020: M&C Saatchi

It was a tale of turbulence for M&C Saatchi in 2020, of plunging declines and rapid recoveries, that meant the agency network spent most of its time planning for normalcy rather than developing new products.

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For M&C Saatchi, 2020 was a year of financial and operational instability at a global level that plunged APAC into the red in the first six months. But the region saw a remarkably fast recovery that d

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