Staff Reporters
Mar 19, 2019

Agency Report Card 2018: Cheil

Winning the Volkswagen business in China was a big victory, but did Cheil make progress on other issues we've identified?

We assess Cheil's 2018 performance in APAC, based on results, innovation, creative output, awards, staff development, diversity and leadership. See all of the 2018 Agency Report Cards.

The clear headline of Cheil's year came in November when Volkswagen named the agency to handle its brand marketing in China as part of a global consolidation....

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