Advertising Media Analysis Data The Knowledge
Robert Sawatzky
May 5, 2023

2023 APAC agency rankings: Publicis Groupe, GroupM take early creative & media leads

Saatchi & Saatchi and Leo Burnett have landed the biggest client wins to lead the creative new business table while Mindshare and Wavemaker have racked up the most wins to lead media agencies in the earliest months of the year.

Mindshare's February win of Oppo in China was the 4th largest in APAC to date.

Publicis Groupe has jumped out to an early lead in new business among APAC creative agency networks in 2023, thanks to a pair of big wins for Saatchi & Saatchi and Leo Burnett, placing them in the num

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