|We asked creative leaders from across the region choose the work they expect (or hope) to see winning at Cannes Lions this year. See all this year's Cannes contenders.|
Contender: Give nothing to racism
Agency: Clemenger BBDO Wellington
Client: New Zealand Human Rights Commission
Graham Drew, ECD, Grey Kuala Lumpur:
Those masters of the catwalk Clemenger BBDO will no doubt have a stellar year again, but I wanted to choose perhaps one of their lesser known ones. I first saw the 'Give nothing to racism' film on my Facebook feed last year. It’s a refeshing take on a very well-worn problem and something, shamefully, most of us can relate to.