Staff Reporters
May 29, 2018

Cannes contenders: APAC creatives pick their top work

We asked creative leaders from across the region choose the work they expect (or hope) to see winning at Cannes Lions this year. And we forbade them from picking their own agency's work.

In the lead-up to Cannes Lions 2018, we spammed creative leaders across Asia with a simple request Pick four or five campaigns from your market or the region that you think will or should win metallic lion sculptures at this year's festival. The only rule No picking work from your own agencynetwork. We believe this forces or frees our participants to think more purely about the work that moved them the most, rather than what their boss...

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