Ad Nut
Jan 15, 2020

Studio Ghibli creates charming animation for Lawson

A short, heartwarming sequel to a 2001 ad.

Studio Ghibli—the Japanese animated studio behind iconic films like Spirited Away and My Neighbor Totoro—has produced an animated ad for convenience store chain Lawson. The (very cute) 15-second film is a sequel to a 2001 ad that the studio produced for the brand.

In the original ad, the young female character from Spirited Away is seen to be purchasing Studio Ghibli tickets. In this newer spot, her grown-up character works at a Lawson store.

It’s all a bit warm and fuzzy, and makes Ad Nut crave a warm onigiri.

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.


Related Articles

Just Published

6 hours ago

Skoda India parks creative mandate at Wunderman ...

The mandate was bagged following a multi-agency pitch, and the account will be led out of Wunderman Thompson’s Mumbai office.

6 hours ago

Why TikTok is not the place to be for brands during ...

Before and after the game are a different story as brands “scratch the surface” of what they can do on the platform for big events.

7 hours ago

Accenture brings on Magic Leap chief design officer ...

James Temple to head up Accenture Song’s metaverse capabilities, succeeding Mark Curtis, who is moving to its global sustainability studio.

7 hours ago

Arthur Sadoun interview: Publicis’ ‘profound ...

CEO talks to Campaign UK at Q4 results about rewarding talent and paying an average salary increase of 8% last year.