Campaign Innovate
Campaign Asia-Pacific's series of articles that examine the way innovation, startups and technology are affecting the advertising and marketing industry. This page will also collect all content around Campaign's hunt for the best startup (www.campaignasiainnovate.com)
APAC shortlisted for 4 Titanium Lions
Another six APAC campaigns were shortlisted for Glass Lions and four more for Innovation Lions as the first special awards shortlists are released from Cannes.
Alibaba holds the largest Taobao Maker Festival in eight years
Widely seen as a showcase of future consumption trends for Chinese youth, ten cities joined the exhibition this year as Taobao marks its 20th anniversary.
Spikes Asia announces 2023 Innovation shortlist
Ten entrants have been shortlisted from 29 entries, including work from Australia, India and South Korea. Both Dentsu and Innocean earned two shortlisted entries each.
Mediabrands Australia launches sweeping process automation program
Automation seeks to eliminate repetitive menial tasks like loadings, TV campaign tracking and post analysis to drive more efficiency across network.
Agencies' innovation fervour tempered in 2021
AGENCY REPORT CARD ANALYSIS: Rather than announce splashy new concepts, shops preferred to talk about geographically scaling out and commercialising ideas this year.
WPP takes stake in Chinese social marketing startup StarEngine
The two firms said they will develop social content marketing products, giving advertisers more control over KOL investments.
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