Campaign Innovate

Campaign Asia-Pacific's series of articles that examine the way innovation, startups and technology are affecting the advertising and marketing industry. This page will also collect all content around Campaign's hunt for the best startup (www.campaignasiainnovate.com)

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ADK forms partnerships to get closer to emerging technologies
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Nov 1, 2018

ADK forms partnerships to get closer to emerging technologies

The Schema project is an effort to bridge advertising creativity and cutting-edge innovation.

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P&G unveils new R&D plans in partnership with EDB
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Oct 29, 2018

P&G unveils new R&D plans in partnership with EDB

New facilities announced at the E-Center in Singapore.

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Surprise me! Chinese consumers want more than brand consistency
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Sep 28, 2018

Surprise me! Chinese consumers want more than brand consistency

“Nothing is too crazy” in the Chinese consumer market "circus", where successful brands push creative boundaries, says JKR’s René Chen.

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Innovation Spikes 2018 shortlist announced
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Sep 18, 2018

Innovation Spikes 2018 shortlist announced

Top teams now prepare themselves for next week's live presentation.

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Let's stop 'innovation for innovation's sake': Spikes jury chief Peltoniemi
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Sep 14, 2018

Let's stop 'innovation for innovation's sake': Spikes jury chief Peltoniemi

The President of the Innovation jury at Spikes Asia 2018, Tuomas Peltoniemi, discusses Asian creativity and what he'd like to see more—and less—of in his category entries.

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Unilever isn't chasing startups for the cool factor
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Jul 17, 2018

Unilever isn't chasing startups for the cool factor

After three years and 30 pilots, the Foundry shows no sign of stopping

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