Changes will bring Virgin Red loyalty programme closer to Virgin brand.
Surely every women's network, club, Facebook group and Twitter list should be rendered redundant by now, writes Virgin's global chief brand officer.
Claire Hilton left the bank in October after 16 years.
After a supposed mistake by an intern cost it a billion frequent-flier points, Virgin Australia is now making loyalty members perform if they want bonus rewards.
The path from marketing director to CEO is not well-trodden in Asia. In an interview with Campaign Asia-Pacific in Hong Kong, Steve Ridgway, the former boss of Virgin Atlantic, explained why he believes companies would benefit from more marketing-oriented thinking at the top.
HONG KONG - London-based print and digital media agency John Brown has acquired Hong Kong home-grown digital agency Kleio; its first acquisition in Asia to support its expansion in the region.
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